BRISTOL - Exterior Trim Specialties celebrated its grand opening Thursday with officials from the city and the Central Connecticut Chambers of Commerce, who praised the business, known for sprucing up buildings, for doing the same for its own and bringing vitality into an important city corridor.
Exterior Trim Specialties, at 300 Riverside Ave., is a manufacturer of “premium PVC trim products,” such as columns, window mantles, door trims and more. Chief Operating Officer Erik Layton said he began developing his product three or four years ago and came to Bristol in early December to begin renovating the former machine shop building.
“It’s not so much that what we’re doing is original, it’s that we’re doing it better than it has been done before,” said Layton.
Exterior Trim Specialties’ motto is “old school craftsmanship coupled with modern technology.” To that end, it uses a CNC machine to efficiently produce highly detailed trims made to order using PVC. The material, Layton said, is far more resilient than traditional wood trims and requires less maintenance.
Additionally, Layton said, people who come to his business can expect exceptional customer service. He has more than 35 years of experience in the construction industry and said he holds himself accountable to get work done right.
“If I promise something will get done by Thursday, I will work until 4 a.m. if necessary to get it done,” he said. “Discipline is what you need to succeed, that and surrounding yourself with good people. It’s a team effort.”
Layton said what drew him to come to Bristol was that the city, especially Justin Malley, executive director of the Bristol Development Authority, was very helpful.
Malley said what Layton had done with the building was “amazing.” He said Layton’s use of PVC was very innovative.
“This is what Bristol is all about,” he said.
Layton added that he has been getting a lot of business in Bristol and surrounding communities since he began operations. One major project, he said, was for Hartford HealthCare - completely redoing several flat panel trims at Mulberry Gardens in Southington.
“About 60 percent of our business is commercial and 40 percent is residential,” said Layton.
Exterior Trim Specialties employs nine people. However, Layton said he is looking into ways to expand. The company has qualified for an abatement that will help it to install a freight elevator, a project planned for next spring.
“From a marketing perspective, it is always great to see an older building renewed and revitalized,” said Dawn Nielses, marketing and public relations specialist with the Bristol Development Authority,. “This corridor is important; there’s a lot of good, useful space. We just need people with a vision to bring it to life.”
Mayor Ellen Zoppo-Sassu also praised Exterior Trim Specialties for the improvement it made to the building.
“They should be an inspiration for the rest of Riverside Avenue, which is a focus area for the city council for the next two years,” she said. “Riverside Avenue is an important gateway into our downtown.”
For more information on Exterior Trim Specialties, call 860-845-5960, visit extrimspec.com or email email@example.com.
Brian M. Johnson can be reached at 860-973-1806 or firstname.lastname@example.org.