BRISTOL - ESPN announced Tuesday that it will shut down its radio network aimed at Hispanic sports fans - a move that will result in layoffs in Florida and New York City.
ESPN Deportes Radio will stop broadcasting come September, the self-proclaimed Worldwide Leader in Sports said in a statement. An ESPN spokesman told The Bristol Press none of the layoffs will affect Bristol employees.
ESPN describes Deportes as a “Spanish-language sports brand dedicated to providing the widest variety of sports to the U.S. Hispanic sports fan.”
The radio move will lead to layoffs for 10 full-time employees and 25 part-timers. These will mainly come from offices in Coral Gables, Fla. Some of the layoffs will affect employees in New York City, the spokesman said.
“Hispanic audience consumer habits are changing rapidly and this requires ESPN to evolve as well,” ESPN said in a statement.
“It’s no secret Hispanic fans skew heavily on digital and social which is why we made the decision to discontinue ESPN Deportes terrestrial radio in September. Moving forward, ESPN will continue serving Hispanic sports fans with the widest variety of sports through multiple platforms including television, digital, social, mobile and audio podcasts.”
Tuesday’s announcement comes after ESPN in May announced it would discontinue the print edition of ESPN the Magazine in September. Although that announcement did not address whether any staffing changes would come with it.
Amid declining cable ratings over the last several years, the company in late 2017 announced it would layoff 150 employees. This was preceded by the elimination of 100 positions in April 2017, 300 layoffs in 2015 and another round of layoffs in 2013.
Justin Muszynski can be reached at 860-973-1809 or email@example.com.
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