BRISTOL – The Bristol Development Authority (BDA) has announced the addition of Dawn Nielsen as Marketing and Public Relations Specialist for the city.
“With an emphasis on Bristol’s continuing effort to promote the positive assets the Bristol community has to offer, Ms. Nielsen is charged with developing and implementing campaigns associated with tourism development, community relations and increasing awareness of all business development efforts,” according to a statement from the BDA.
“She will be working closely with local businesses, community organizations, and volunteer programs to help promote business services, the wealth of attractions, special events, and the interesting history that Bristol has to offer,” the statement read.
“As a Bristol resident, I am excited to celebrate and share the positive aspects of living and working in Bristol. I look forward to telling Bristol’s story in order promote the numerous opportunities that the Bristol community has to offer,” Nielsen said.
Mayor Ellen Zoppo-Sassu introduced Nielsen at a recent City Council meeting.
With only a few days on the job so far, Nielsen told the councilors “I still have a few faces to meet but it’s been a great warm welcome.”
With over 30 years of experience, Nielsen has “assisted companies, nonprofit organizations, small businesses, credit unions, and banks succeed, utilizing her extensive marketing communications, event and project management, and community relations skills,” according to the BDA.
Her community affiliations include the Exchange Club of Bristol, the Business Education Foundation, the Women & Girls’ Fund of the Main Street Community Foundation, and the United Way of West Central Connecticut. She is also a past board member of St. Matthew School, and has served on numerous committees for the Central Connecticut Chambers of Commerce and the Main Street Community Foundation.
“With an emphasis and a continuing effort to promote the quality of life here in Bristol, the marketing and economic development department plays an integral role in telling the City’s story of the many reasons for new businesses, individuals, and families to join our community,” said Zoppo-Sassu. “The marketing director will be a vital component to these efforts.”
“We are very excited to have Dawn join the BDA team working on marketing and public relations efforts to ensure Bristol’s bright future,” said Justin Malley, BDA executive director.
“She brings a unique skill set to this role which combines a significant amount of practical experience with a vast knowledge of all the positive things that Bristol has to offer businesses, individuals, and families who work, live, and play here,” he said.
Nielsen will be based in BDA office located on the second floor of City Hall.
The BDA’s mission is to promote commercial development, preserve and improve the city’s housing stock, and secure and administer the resources required to carry out these goals. It is overseen by an appointed nine-member board of commissioners, which governs economic and community development policies for the city.
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Susan Corica can be reached at 860-973-1802 or email@example.com.